Hilde Heim

Hilde Heim is Senior Lecturer (Deputy Division Head, Fashion Communication). Dr Heim is a former fashion designer and entrepreneur who ran her own brand, wholesaling and retailing formal wear in France and Germany and later in Sydney, Melbourne, and Brisbane. Prior to starting her label, Hilde worked as a graphic designer in elite international fashion magazines, Vogue and Elle, in Munich, and Le Figaro in Paris. Hilde completed her Doctor of Creative Industries studies at the Queensland University of Technology. Her early research included studies on support mechanisms for small-scale entrepreneurship through digital platforms. Hilde is continuing to research changing fashion business models and the adoption by small-scale enterprises of emerging technologies for sustainability. This includes the use of blockchain for more transparent supply chains, virtual design, and sustainable marketing.

From How Can Universities Adapt to Web3?, April 2023